What is this event?
This is your opportunity to meet one-on-one with an expert (and Digital Studies alum!) in the field you’d like to work in and to ask them questions about their job, what they do day-to-day, how they got into the field, and get advice about what you can do to land a job in the field. All experts for this event will be participating via Skype.
How does it work?
Sign up for a 20 minute slot with the expert of your choice. There are three different dates with different experts participating – be sure to check the dates before signing up to ensure you are available to attend. Canceling at the last minute (except for unusual circumstances) or not showing up is unacceptable. The experts participating are giving up their time to assist UW-Madison students and by signing up, you are taking a potential time slot away from another student.
Arrive at 2252A College Library at least five minutes before your scheduled interview time to check in. Bring a set of headphones with you as the interview will be via Skype. Dress is business casual (this is a professional networking opportunity, after all, even if it is via Skype!). Bring your questions and think about how to get the most out your 20 minute conversation. Check out this article to get sample questions and ideas on how to get the most out of your conversation.
Experts participating on November 15, 2019
Stephanie is a researcher for Vrbo, where her primary goal is to understand how users navigate, interpret, and perceive anything ranging from the website/app to new features or data visualizations to traveler behavior. Using both qualitative and quantitative methodologies, she runs studies onsite in the lab or remotely, analyzes the data, and presents the findings to cross-disciplinary stakeholders, which ultimately helps inform which direction the product should go.
Luke received his BA in Communication Arts from UW-Madison in 2015. Luke began his career as an intern at Kohl’s Department Stores Inc. in Social Media Marketing. Upon graduation, Luke started full-time at Kohl’s on the Communications team where Luke oversaw the company’s internal communication channels and external media and investors website. Luke recently took a new role at Thomson Reuters in Communications. His new role includes vendor relations, website management, email, and digital signage worldwide for the company internally.
Anna is a Senior Art Director. After graduating from the University of Wisconsin-Madison from the Journalism School with a Digital Media Certificate, she attended Chicago Portfolio School to pursue Art Direction. She worked at DDB and FCB in Chicago on a number of accounts, including McDonald’s, Skittles, Fiat and Michelob Ultra. She then moved to NYC and became an Art Director at MRY. She worked across large accounts, such as Google, Rimmel London, Sally Hansen, Audible, Five Guys and Hulu. She has been a mentor to multiple students and junior creatives in the field.
Experts who participated on October 18, 2019
Josh is a digital marketer at Refinitiv, where he works as part of a team that optimizes and personalizes websites in order to improve user experiences as well as sales for the company. He leads the SEO (Search Engine Optimization) team but has experience in other parts of digital including content marketing, social media, analytics, PPC and more. He is passionate about the power of combining technical knowledge of digital tools with creative storytelling to create meaningful content for the digital age.
Anna graduated from UW in 2015 with a degree in Communication Arts and a Digital Studies certificate. She now works in the Minneapolis advertising community as an account manager at Martin Williams, with experience working across a variety of clients and industries.
Jorge is an Audio Producer working on a handful of podcasts for Marvel Entertainment. Previously, he was a Producer for Gimlet Media where he worked on developing podcasts for brands like Gatorade, MasterCard and Reebok.
Experts who participated on November 1, 2019
Keegan moved to Ann Arbor, MI to work as an Account Strategist for Google after working as a Digital Producer for a year and a half at Hiebing. He helps advertisers use Google’s advertising suite (PPC, Programmatic, Video) to accomplish their business goals.
Brennan is a Wisconsin-based producer and animator with experience in sports broadcasting, corporate video, and animation. He’s worked with companies like ESPN, Fox Sports, and Tencent to support broadcasts of all major Wisconsin sports teams including the Badgers, Packers, Bucks & Brewers.
Whitney is an Advertising Account Executive in Milwaukee, WI specializing in account strategy, event marketing and project management. She has serviced national and local clients in industries including automotive aftermarket, luxury boating, higher education and non-profit.