Credentials: University of Wisconsin - Oshkosh
Position title: Social Media & Web Specialist
Major: Communication Arts (Communication Science & Rhetoric track)
Certificate: Digital Studies
Graduation Date: May 2016
What does a typical day in the office look like for you?
I manage the flagship social media accounts at UW-Oshkosh and I help coordinate the branding and strategy of many other social media accounts around campus. As a member of the UW-Oshkosh digital marketing team, I design and program University websites and work on other various marketing and communications projects involving digital media. Currently, we’re working to incorporate the websites for UW-Fond du Lac and UW-Fox Valley into our own web presence.
How did you end up at UW-Oshkosh?
During my junior year at UW-Madison, I got a job at Software Training for Students. This job required me to learn a broad range of softwares and programming languages, and it helped me discover a knack and love for digital media of all kinds. Once I started taking courses for the Digital Studies Certificate, I further developed my skills and tech proficiencies. Just a few months after graduating from UW-Madison, a former high school teacher recommended that I apply for a job that she had seen posted on Facebook…and I got hired! I was incredibly lucky to have stumbled into this job when I did, but I am confident that I would not have been selected for this job without the skills and experiences that I gained through the Digital Studies Certificate. Now, at UW-Oshkosh, I use my knowledge of web design, graphics, video, and spreadsheet software every single day.
How has Digital Studies influenced your career path?
Every Digital Studies class I took led me to develop specific, transferable skills and proficiencies that I would come to use later in life. For example, CA 355 taught me a lot of what I know in Premiere Pro and Geography 370 had me using Illustrator in completely new ways. LIS 202, Com Arts 346, and Journalism 175 all helped me grow my current understanding of the dynamics of the Internet. These classes in particular taught me the value of accessibility and inclusivity online, which often comes into play when I’m producing content to be consumed by thousands of social media users, all with different identities, abilities, and backgrounds.
Do you have any advice for current students?
Join a club, and then join another club, even if you’re already a junior or senior! And even if you don’t want to join another club, go to the student org fair anyway… chances are good that you’ll walk out having unexpectedly joined another club. The bottom line is: meet people who love same the things that you love!